Tips Upcoming Artistes Can Pick From Burna Boy’s Recent Successes , Irrespective of the hate , shade and negative comments you might have heard about Burna Boy from last year , he’s still the most successful Nigerian artiste in the last one year.
Yeah , Burna Boy has been around since 2012 but he’s been underrated and looked down upon until last year when luck and fortune shone on him.
But how did he achieve this and what tips can upcoming artistes pick from this?
1. Use Social Media To Your Advantage
Towards the tail end of the year when concerts were flying around , Burna Boy‘s management recruited some social media Influencers to always talk about him and his upcoming concert , Burna Live which held Dec 26th.
Every day , Burna Boy was always trending and you can also notice Burna Boy used Social media to bring awareness to his African Giants Fonts controversy that happened when Coachella put his name on small fonts.
Burna fueled his popularity this year by associating himself with controversies a lot. At first , this might be bad for your brand.
3. Do Quality Music
I see this as the most important thing for upcoming artistes. People don’t hype or promote sub-standard music.
High-quality music gets promoted the most and Burna Boy ensured he followed the rule by putting out relatable music content.
4. Utilize your opportunities
Burna Boy went on a spree releasing On The Low , Gbona and killed off the year with Killin Dem.
Just imagine if after seeing his musical efforts from 2012 to 2017 , Burna Boy became depressed and gave up on his pursuit in his musical journey?
Meaning he would have failed to release Ye and give us jams like Gbona and On The Low.
So Guys 👇
It might take a lot of time before your big break arrives.